Challenge
The team at Lang Pioneer Village came up with the idea to highlight the tangible experience of a visit to the museum. The focus was to be on unique, tactile moments in time with clear, engaging audio.
Approach
Inspired by the popularity of ASMR videos, we decided to lean into the "experiential video" concept. We filmed tight frames with a focus on mood and lighting, and carefully recorded audio on location to truly capture a moment in time.